Want to know how users are discovering your website and what’s driving traffic to your site? Google Analytics’ User Acquisition and Traffic Acquisition reports can provide valuable insights. In this post, we’ll dive into these reports and explore how you can use them to optimize your marketing strategies and attract more visitors
This article explains how Google Analytics 4 handles UTM parameters when user consent is denied. It discusses the role of UTM parameters in campaign tracking, the implications of consent denial, and strategies to mitigate data loss.
An Overview of the Most Important GA4 Updates Google Analytics 4 (GA4) is constantly evolving to keep pace with the changing digital landscape. Over the
Connect Google Analytics 4 with Meta from within the platform. Have you noticed a pop-up in Meta, informing you about the possibility to connect GA4