Privacy Solutions
Data-driven success while respecting user privacy with Google Analytics 4
Let privacy be the core of your data
Making sure you comply with the latest regulations is a core value of our business
Always stay up to date with Consent Mode V2, Enhanced Conversions, GDPR (AVG), CCPA and Privacy Sandbox. Leverage GA4's privacy features to gain insights about your users while avoiding fines and data restrictions. Data-Driven Success can only be achieved when privacy of users is prioritized.
Consent Mode
v2
Navigating the complex world of data privacy can be overwhelming. Our expertise lies in simplifying Consent Mode v2 implementation. We help businesses like yours comply with data regulations while preserving valuable insights.. By partnering with us, you can confidently collect and utilize user data while safeguarding privacy. Let us handle the technical complexities so you can focus on growing your business.
Enhanced Conversions
Implementing Enhanced Conversions can help filling in the gap of conversions caused by privacy regulations such as GDPR. Matching first-party data with Google's data can enhance your understanding of user behavior. We help to make Google's algorithms work for you by implementing the right solutions, such as Enhanced conversions.
First Party Data
First-party data is the cornerstone of effective marketing. Our expertise in first-party data collection with GA4 enables you to build a robust data foundation. By capturing valuable insights directly from your audience, you gain a deeper understanding of their behavior and preferences. This empowers you to deliver personalized experiences.
Privacy Sandbox
The digital landscape is evolving rapidly, with privacy taking center stage. We stay ahead of the curve by implementing the latest privacy-centric solutions, including the Privacy Sandbox. The importance of this solution will increase over time with most major browsers deprecating third party cookies and implementing new solutions to prevent user tracking. By staying up to date with Privacy Sandbox, you will benefit from measurement solutions built to respect user privacy while enabling business growth.
FAQ
What are the key privacy concerns with Google Analytics 4 (GA4)?
- Data collection: GA4 collects user data, including IP addresses, which can be used to identify individuals.
- Data sharing: Google may share anonymized data with third-party vendors for analysis and advertising purposes.
- Compliance: Businesses must comply with data privacy regulations like GDPR and CCPA, which impose strict requirements on data collection and usage.
How can businesses address privacy concerns with GA4?
- Anonymization: Mask or remove personally identifiable information from data.
- Consent management: Obtain explicit consent from users before collecting their data.
- Data retention policies: Implement clear policies for data storage and deletion.
- Implement the most up-to-date privacy solutions to measure user behavior in a compliant manner.
How do you help businesses improve their privacy solutions integrations?
- Expert guidance: Our team provides expert advice on implementing and managing privacy solutions.
- Customized solutions: We tailor our services to meet the specific needs of your business.
- Technical support: Our experts offer technical support for any privacy-related issues.
- Ongoing and pro-active support: We pro-actively communicate and support to ensure compliance with privacy regulations.
How can we get started?
Getting started is easy! As we would like to tailor our offer to your needs, simply request an introductory call or quota on the site and we will explain the details. No strings attached.